Since our collaboration with Montreal's Musée d'art contemporain, we orchestrated several key PR strategies, including the media invitation for a major exhibition opening reception, an exclusive construction site tour with the press, and the family initiative MAC en famille with influencers. These actions strengthened visibility and engagement around the museum, generating significant media coverage and strong social media engagement. The immersive construction site experience sparked great media interest, while the family programming expanded the audience to Montreal families.
Since our collaboration with Montreal's Musée d'art contemporain, we orchestrated several key PR strategies, including the media invitation for a major exhibition opening reception, an exclusive construction site tour with the press, and the family initiative MAC en famille with influencers. These actions strengthened visibility and engagement around the museum, generating significant media coverage and strong social media engagement. The immersive construction site experience sparked great media interest, while the family programming expanded the audience to Montreal families.
